MobileTech Conference & summit | 25. - 27. März 2019, München

How to be heard? – A Conversational-first Approach to Marketing

Mittwoch, 27. März 2019
15:30 - 16:15

With the total number of Alexa skills surpassing 50 000 worldwide, companies now face the challenge of making themselves heard in the voice universe. In this session, we’ll take a closer look at how companies can combine the strengths of existing brands with a user-centric approach to conversational design in order to create voice experiences that manage to stick out – no matter the size of the competition.